COAL BETA · LIMITED ACCESS

Know where your ad stands—and what to improve next.

Go deep with a creative audit of up to 200 ads across your brand and competitors. See what's working, why it works, and where the category whitespace is.

How It Works

Get your full competitive report in 3 simple steps.

1

Request Access

Sign up to join the beta. We’ll verify and activate your workspace within 1 business day.

2

Input Ad Links

Create a Brand Folder and add Meta Ad Library links for your brand and competitors.

3

Unlock Deep Dives

Access your report and answer quick, 5-question surveys to unlock gated sections.

Video coming soon

INSIDE YOUR COAL BETA AUDIT

Go beyond the score while Beta access is open.

See the evidence, patterns, and whitespace behind the next creative decision.

  • Individual scores across hook, message, offer, CTA, and format
  • Evidence from the creative behind every score
  • An audit of up to 200 ads across your brand and competitors
  • A clear view of what’s working—and why
  • Category whitespace and ranked next steps

FREE TO START · BETA ACCESS LIMITED

Get the Full Read for Free

Full Competitive Report

FREE for BETA

What it covers

Your Meta Ad Library vs. up to 5 named competitors' Meta ad libraries

Depth

Full benchmarking, creative whitespace, practical next steps, ad-by-ad breakdown

Delivery

In-platform Report

By creatives, for creatives

Built by People Who've Actually Shipped the Ads.

COAL is shaped by VMG's hands-on paid social production work. During Beta, you'll get practical findings, production-minded recommendations, and a clearer story for what your team should make next—and your feedback will help sharpen the experience.

FAQ

BETA ACCESS FAQs

BETA ACCESS IS LIMITED

See how your ads perform vs. your competitors.

Try COAL today.